Instore plc operates a countrywide network of retail outlets, under both the instore and the Poundstretcher brands, providing variety retailing across an extensive range of products, all at exceptional prices.

Instore plc came into being in July 2005, shareholders having agreed to the company’s name being changed from Brown & Jackson plc.

Brown & Jackson was incorporated in 1983 and was listed on the London Stock Exchange in March 1989.  In 1995, Pepkor, South Africa’s largest retailer acquired a controlling stake in the company.

In September 2002 the company concluded a major restructuring, with the trading subsidiaries What Everyone Wants, Your More Stores and the Famous Brunswick Shoe Warehouse disposed of, together with retailing interests in Poland.

It was at this time that the company embarked on the programme of rebranding the existing Poundstretcher estate as …instore, together with laying plans for a new purpose built distribution centre to serve the estate.